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C3SN Meeting Agenda, August 9, 2004

Sustainability Reporting


(See below for agenda and speaker bios)


Networking: 6:00-6:30pm*

Introductions: Audience and Panelists: 6:30pm

1. Sustainability Reporting: What is it and why does it matter?

Sharon Sarris and Daniel Robin introduce and define the topic, building a context for the other presenters and discovering your questions and specific interests.

2. Says Who? -- The Role and Importance of Third Party Auditing

Cliff Bast, founder of SustainGroup, presents an overview of his company's mission, the importance of third-party auditing, and the role of the supply chain in social and environmental responsibility and performance management.

What deserves independent verification? Does it have to do with your companies best and worst peformance aspects, or your "critical risk variables" for the stakeholders that read your report?

3. Keeping Score: Scorecards, Dashboards and Performance Management

Gam Dias provides an overview and example of "scorecards" and how businesses can use "dashboard" for triple bottom line (financial, social and environmental) performance management. Gam works for Hyperion, a leading provider of business performance management software.

Networking & Refreshments Break (10-15 min.)

4. Sustainability Reporting Case Study: Agilent

Gail Brownell is Quality Systems and Sustainability Manager for Agilent Technologies, with roughly 28,000 employees, hear how this company has managed to embrace and integrate values of social and environmental responsibility into their culture, and their journey in creating the Environment and Social Responsibility Report (

Further Q&A … identify key issues, answers, and next steps

More Networking: ~9:00-9:30pm*

* CERES = Coalition for Environmentally Responsible Economics (

Program Description

Three questions must be asked of any business operating in today's economy:
1. Is the business willing to act responsibly by applying values of economic, social and environmental sustainability to all aspects of their business?
2. Is the business moving quickly enough along this path?
3. Have they drilled down to integrate these values as a part of their corporate culture?
According to Jeffery Hollander, CEO of Seventh Generation and author of What Matters Most, "The only way for us to answer these questions with any degree of reliability is if these companies are also committed to enough disclosure and transparency for those of us standing on the sidelines to venture an informed opinion." (pgs. 104-105).

A growing number of local and international companies are now publishing formal reports on sustainable business practices (see Resources), suggesting a trend that sustainability reporting may become a requirement to compete.

This program will deliver information, tools and activities that you can immediately apply to your own situation. The work of 'sustainability reporting' will take us beyond simply generating more work for ourselves. We believe that initiating a well-managed collaborative process for creating these reports will provide the inspiration and impetus within our individual companies to generate the needed innovation for our organizations to sustain and expand our present (and potentially prolonged) economic, ecological, and social success. Additionally, although the concept of "sustainability in business" is relatively new, we believe that collaborating with innovators who choose to stay ahead of the mainstream adoption curve provides a competitive advantage over "business as usual."


Gail Brownell currently manages Quality Systems and Sustainability in the Agilent Corporate Quality organization, reporting to the VP of Quality. Gail has over 20 years of elecronics industry and environmental management experience. She has worked at USEPA, Varian Associates, Hewlett Packard, and Agilent. Gail's team is currently responsible for Environment and Social Responsibility Reporting, Quality and Environmental Management Systems, ISO certifications and registrars, and Supplier Environmental processes. Gail received a BS in Environmental Engineering from Northwestern University, an MBA from Golden Gate University, and has completed a two year Business Professionals Course with Hecht and Associates. Additionally, Gail has training in negotiation, mediation, interpersonal relations and rowing. Her work experience includes auditing, Superfund groundwater cleanups, environmental compliance for semiconductor manufacturing, facilities ultrapure water production and hazardous waste operations. Gail has driven an electric car for 10 years, and she and her husband currently own matching Prius hybrid vehicles (well, hers is blue and his is white).

About Agilent ( Agilent delivers innovative technologies, solutions and services to a wide range of customers in communications, electronics, life sciences and chemical analysis. The breadth and depth of our expertise enable us to offer solutions across our customers' research, development, manufacturing and operations value chain for creating new technologies, products and services. With insight gained from this unique and comprehensive perspective, we are dedicated to helping our customers make real progress in achieving their business results.

Agilent Technologies, a spin-off of Hewlett-Packard Company, broke records on Nov. 18, 1999 as the largest initial public offering (IPO) in Silicon Valley history. The US $2.1 billion raised from that IPO was a sharp contrast to the $538 in working capital that founders Bill Hewlett and Dave Packard began with in 1938. From a small garage in Palo Alto, California, to employees around the world serving customers in 110 countries, Agilent has a long history of innovation and leadership in the communications, electronics, semiconductor, test and measurement, life sciences and chemical analysis industries.

Clifford Bast offers extensive knowledge of the business and market-driven context for Corporate (and Supply Chain) Social and Environmental Responsibility (CS&ER). He draws from 20 years' prior experience as Global Manager of Hewlett-Packard's corporate environmental leadership program and another 10 years' experience in government, industry and consulting. Related to our C3SN August 9 meeting, Cliff directed planning and production of HP's first consolidated CS&ER public report - the 2001 report was based on the Global Reporting Initiative (GRI) guidelines; HP's 2004 report can be viewed at:

Upon leaving HP in 2002, Cliff founded SustainGroup LLC, whose mission is to deliver business-driven sustainability performance platforms for corporations and their global supply chains. His recent work includes development of a business model that provides a low cost, leveraged solution for diffusing CSR across discreet industries and their global supply chains; supporting development of a CSR Code of Conduct for a coalition of electronics companies; serving as a Strategic Advisor for Electronics Partners Corporation, a new, innovative electronics waste recycling company; and partnering with Eco-resolutions in providing a suite of CSR program development and implementation support services for the action sports industry.

Cliff's experience and accomplishments span the creation and implementation of industry-leading vision, policies, strategies, global management systems, organizational infrastructure, performance measurement, auditing and public reporting. His hallmark is building the business case and driving the integration of programs and accountability into all business functions and processes. He is a seasoned participant in government and public affairs and an active contributor to prominent international forums and industry initiatives.

Cliff earned Masters' degrees in Business Administration from Fairleigh Dickinson University and in Environmental Engineering from The Cooper Union School of Engineering & Science. He received his Bachelor's degree in Chemical Engineering from the City College of New York.

Gam Dias has spent fifteen years in the software industry working in the UK and North America in a wide range of positions that span programming and marketing, and product management and process reengineering. He brings knowledge of what is possible to achieve with technology and an innovative approach to solving complex business problems. Dias is currently involved in the design of performance "dashboards" and is looking to integrate sustainable performance metrics into the enterprise. His analytic and process design skills coupled with the ability to explain technology issues simply and concisely allow him to add value to the growing enterprise. Dias earned his Bachelors in Computer Science and Industrial Management from the University of Liverpool, UK and an MBA in Marketing and Information Systems Strategy from Warwick Business School, UK.

Sharon Sarris, C3SN Board member, is CEO Green Fuse, a company based on sustainable business practices and an endorsing member of CERES (, with offices in Aptos and Marina. She is a former General Motors' executive who contributed to GM's sustainability report based on the Global Reporting Initiative. She managed project teams with members from engineering, R&D, and manufacturing in GM's highest quality U.S. plant in California and at the GM Technical Center, and was a quality improvement and organizational development director for the GM Technical Center in Warren, Michigan. Sarris was also a member of the innovative team process that introduced GM's EV1 electric vehicle in the mid-'90s.

Daniel Robin, C3SN co-founder, brings more than 20 years executive/board, financial and venture development experience to clients. Daniel is principal of Daniel Robin & Associates, a leadership consulting and training firm established in 1985 (, and managing director of Integrated Investments International ( In3 is a "venture catalyst network," specializing in clean and sustainable technology, product and service commercialization. In3 assists investors and companies with reaching their goals through market trends and strategy consulting, investment match making, team development, training and coaching. Daniel received his bachelors in Computer & Information Science from University of California at Santa Cruz, completed advanced studies in Marketing and International Business (UC Berkeley), and earned certificates in coaching and conflict resolution, with master's level/trainer certificates in NeuroLinguistic Programming (NLP), quality management, and public speaking.

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