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Speaker Presentations from

April 11, 2005

Water Wisdom
Issues, Commercial Opportunities, and Solutions

Agenda (follow links to view presentations)

1. Daniel Robin, C3SN Co-Founder and Moderator; Managing Director of Integrated Investments

Topic: Event Agenda and Kickoff Presentation [Start here: HTML format (0.7Mb)]

- Threats and Opportunities
- Globally, an estimated 1.1 billion people are without access to clean water. In some countries this will further limit food supplies
- Use Patterns Not Sustainable: Local water supplies are threatened due to overdrawn aquifers, salt-water intrusion, pollution, and other serious issues. Ground water is inadequate to meet demand.
- Land Use: An estimated 80% of our local water supply goes to agriculture and farming, with many crops "unreasonably" thirsty yet quite profitable economically (e.g., berry production at ~$500M/yr)
... We are literally awash in water use issues and inefficiencies.

2. Presentation: Mary Bannister, Technical Division Manager, Pajaro Valley WMA

Topic: Water Basin Resource Management Challenges and Issues
Select: [HTML version] or [PowerPoint version] (NOTE: PPT version requires fast connection (9.3M file) and MS PowerPoint viewer on your computer)

Water Conservation, Reuse and Recycling:

Testing your Water IQ
-- Presentation: Lili Wright, owner, Wright Design; interior designer and sustainability coach. Ms. Wright is the honored recipient of the Watershed Hero Award from Rising Leaf Watershed Arts. A CSN Board member as well as a member of the USGBC, SBRI, and Green Home Guide's Tech Advisory Council.

3. Presentation: Lili Wright, Principal, Wright Design

Topic: What is your "Water IQ?" Select: [HTML Version] | [PowerPoint Version] (0.562Mb)

- Eliminate water waste: Repair leaks and correct faulty business practices (including ineffective usage habits)
- Replacing old or outmoded fixtures and appliances with more modern, water-efficient versions. E.g., waterless urinals.
These two measures alone can greatly reduce daily water consumption (e.g., from 75 gallons per person per day to less than 50 gal/p/d).
- Eco-effective Landscapes and Crops: Water used to irrigate landscaping alone often equals or exceeds interior water use. When considering your landscaping design ...

4. Presentation by Sharon Sarris, Founder and Principal, Green Fuse, co-chair, US Green Building Council, Monterey Bay Committee

Topic: The Possibilities for Urban California; Select: [HTML Version] | [PPT version] (0.8Mb)

5. Additional Strategies, Water Technologies, Discussion and Wrapup

Daniel Robin, C3SN Co-Founder and Moderator
Topic: Steps Beyond Water Resource Management [HTML version] | [PPT version]
  • Use native, drought-tolerant varieties of shrubs, plants, trees and grasses. They typically require much less water than most non-native species.
  • Use drip irrigation … can reduce water consumption by 60% over conventional watering methods- Grey water recycling
  • Rainwater Harvesting: Presentation by Craig Boswell and Dylan Coleman, WONDERWATER president and founder. Dylan will present their company's vision and give examples of residential and commercial rainwater catchment systems. (See

Envisioning New Technologies, Process Redesign, and other Sustainable Solutions
- Common Heritage Corp ColdAg™ & SkyWater™ solutions, Hawaii
- AgWise ( - Wise Water Technologies, biological treatment of wastewater, HQ in Israel
- Osmotic Technologies (, desalination and purification processes developed at Yale University; company is based in New Haven, CT

Check back for additional water resource management and supply solutions or ...

Speaker and Presenting Company Backgrounds

Mary Bannister, RG, CEG, Technical Division Manager, Pajaro Valley Water Management Agency (, is a state of California registered geologist (RG) and certified engineering geologist (CEG) with a background in ground water management, contamination and supply projects. Mary earned her bachelors in Earth Science from UC Santa Cruz.

Craig Boswell has a background in real estate investment and construction management, and consults with Wonderwater from a business and marketing perspective. Craig brings a strong interest in building sustainable homes and protecting the environment and the natural resources with which we are entrusted, Currently, Craig is a development partner in the Wallace Lake Estates subdivision, located in the foothills east of Lodi, CA. Craig intends to instill an awareness in the community and this partnership to increase the use of green building practices, eco-sensitive wetlands management and water catchment systems. Craig earned a bachelors of science in Marketing and his MBA from San Jose State University.

Dylan Coleman, Wonderwater president and chief systems architect, researches products, builds models for feasibility assessment, and scales them up for installation for both residential and commercial customers. With more than a decade of building, landscape design and construction experience, Dylan's focus is on water catchment systems and water purification filters.

WONDERWATER, a California-based company, designs, creates and installs Rain Catchment Systems. Wonderwater is a member of the US Green Building Council, as well as the American Rain Catchment Systems Association. Wonderwater provides the ability to have an alternative water source as well as an integrated overflow management system. Using state of the art products from around the world, we are committed to creating the most effective raincatchers available. Catching, storing and using the rain that falls on our roofs is a viable way to prevent the impending water crisis. Water is not only the most basic of human needs, it is the prerequisite for all life. Our goal is to install enough Rain Catchment Systems to ensure that those basic needs are being met. Instead of saving it for a rainy day, our motto is … save it on a rainy day.

Daniel Robin, CSN co-founder and executive director, brings more than 20 years Board leadership, financial and venture development experience to clients. Daniel is principal of Daniel Robin & Associates, a leadership consulting and training firm established in 1985 (, and managing director of Integrated Investments International ( Daniel is also partner in SustainabilityWorks with Sharon Sarris and Gam Dias, specializing in sustainability reporting systems and training. Daniel received his bachelors in Computer & Information Science from University of California at Santa Cruz, completed advanced studies in Marketing and International Business (UC Berkeley), and earned certificates in coaching and conflict resolution, with master's level/trainer certificates in NeuroLinguistic Programming (NLP) and public speaking.

Integrated Investments Int'l (In3) is a "venture catalyst network," specializing in clean and sustainable technology, product and service commercialization. In3 assists investors and companies with reaching their goals through market trends and strategy consulting, investment match making, team development, training and coaching.

Sharon Sarris, C3SN Advisory Board member, is founder and principal of Green Fuse, specializing in eco-effective water and energy solutions. Sarris is a US Green Building Council LEED accredited professional, a Steering Committee Member for the U.S. Green Building Council, Northern California Chapter, and Co-founder, Co-chair for the U.S. Green Building Council, Monterey Bay Committee. Sarris is a former General Motors' executive who contributed to GM's sustainability report based on the Global Reporting Initiative. She managed project teams with members from engineering, R&D, and manufacturing in GM's highest quality U.S. plant in California and at the GM Technical Center, and was a quality improvement and organizational development director for the GM Technical Center in Warren, Michigan. Sarris was also a member of the innovative team process that introduced GM's EV1 electric vehicle in the mid-'90s.

Green Fuse is a company based on sustainable business practices and an endorsing member of CERES (, with offices in Aptos and Marina. Sarris is a former General Motors' executive who contributed to GM's sustainability report based on the Global Reporting Initiative. She managed project teams with members from engineering, R&D, and manufacturing in GM's highest quality U.S. plant in California and at the GM Technical Center, and was a quality improvement and organizational development director for the GM Technical Center in Warren, Michigan. Sarris was also a member of the innovative team process that introduced GM's EV1 electric vehicle in the mid-'90s.
Lili Wright, CSN Advisory Board member, is owner of Wright Design,, an interior design and lifestyle coaching firm based in Carmel Valley, CA, specializing in eco-effective interior design strategies, planning, and workshops and coaching. Wright Design … Naturally.

Useful Links and Resources:
· US Green Building Council (

· American Rain Catchment Systems Association (

· Sustainable Water Resources Roundtable -- indicators for the development of sustainable water resources in the USA.

· Database of Sustainable Water Technologies (UK), including flow and control, rainwater harvesting, and water efficient fixtures, and more.

Water-Related Issues Overview:

* Clean water (potable) supply shortage, particularly in developing countries
* Contamination of groundwater; cost-effective water treatment
* Salt-water intrusion due to overdrawn aquifers
* Agriculture and energy requirements for pumping

Water Supply and Usage Themes:

1. Water Resource Management Solutions: new and established technologies, including water-efficient fixtures, drought-tolerant landscaping systems, leak detection equipment, permeable pavement, drip irrigation and rainwater harvesting systems

2. Salts / desalinization (bio-conversions at high salt concentrations, development of selective membranes for the separation of specific compounds, etc)

3. Decentralized preparation of process and drinking water and waste water treatment methods (remote monitoring, cost effective and efficient point-of-use and point-of-availability technologies, reuse of low-strength municipal waste water, etc)

4. Membrane bioreactors (decrease energy consumption, increase of flux by prevention of fouling, development of new applications, etc)

5. Biofouling of membranes (development of new treatment and prevention methods, new design rules, etc)

6. Energy from water (reuse of water pollutants in the form of energy by direct production of hydrogen or electricity, etc)

7. Agricultural requirements for water, which in coastal areas tends to overdraw aquifers.

8. Conservation and use efficiency ... Existing areas for water conservation and resource management technologies (see also #1)
· water meters
· flow controllers
· leakage detection equipment
· low flush toilets or waterless urinals
· efficient taps
· pumping (e.g., solar-powered water pumping for agriculture)

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